> For the complete documentation index, see [llms.txt](https://docs.samita.io/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.samita.io/analytics/analytics-overview.md).

# Analytics overview

{% hint style="info" %}
Analytics tracks how your badges and labels influence shopper behavior on the front store — add to carts, orders, and revenue.
{% endhint %}

<figure><img src="/files/FKHwVg6iadVkEn6zS6dM" alt=""><figcaption></figcaption></figure>

## Where to find it

A quick snapshot of the same 3 metrics (Total Add to Cart, Total Orders, Total Revenue) is also shown at the top of the app **Dashboard**. For the full breakdown, filters, and period comparison, click **Analytics** in the left navigation.

## What you can see

The Analytics dashboard shows 3 core metrics for the period you select:

* **Total Add to Cart** — how many times a product displaying one of your badges/labels was added to cart.
* **Total Orders** — how many orders included at least one product displaying a badge/label.
* **Total Revenue** — the revenue generated from those orders.

Each metric card includes a trend chart so you can see how the numbers move day by day within the selected period.

## Filter by badge/label

By default, the dashboard shows combined data for **All badges & labels**. Use the filter dropdown to switch to a single badge/label and see its individual performance — useful for comparing which badge design or promotion drives the most add-to-carts, orders, or revenue.

## Compare periods

Use the date range picker to choose the period you want to analyze, and set a **compare-to** period (e.g. this month vs last month). The dashboard will show both periods side by side along with the percentage of growth or decline for each metric.

{% hint style="warning" %}
Analytics only counts activity that happens **after** the app embed is enabled on your theme — see [Integrate the app into theme](/theme-integration/integrate-the-app-into-theme.md). Data won't be available for periods before the app was tracking on your storefront.
{% endhint %}

> ### **Need support?**
>
> If you do encounter any difficulty while proceeding these steps, don’t show any hesitation to contact us promptly via the email address [support@samita.io](https://help.samita.io/support@samita.io)


---

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