Why don't changes appear on my storefront immediately?

The task completed and the admin shows the new values, but the online store still shows the old ones.

Caching

Shopify and your browser cache storefront pages. Changes usually appear within a few minutes. Reload the page, or open it in a private window, before assuming something went wrong. Always check the value in Shopify admin › Products first; that is where the app writes.

Market prices

If you use Shopify Markets with market-specific pricing, a customer in that market sees the market price, not the base price. Changing the Price field only changes the base price. To change what a market sees, run a task on Price by market. See Price by market.

Theme or other apps

Some themes and apps (currency converters, discount apps, price display apps) show a computed price instead of the product price. If the admin shows the new value and the storefront does not, disable those apps temporarily or test with a different theme.

Sales channel and status

A product set to Draft or unpublished from the Online Store is hidden regardless of its price. Check Status and Collections and sales channels.