Set up group conditions

The Placement tab of the group editor decides when and where the group appears. By default every label in the group keeps its own targeting; a group condition replaces all of it with one rule set.

Choose a condition type

Open the group, click the Placement tab, and pick a Condition type:

Option	Behavior	Use it when
Keep individual label conditions	Each label in the group is shown or hidden based on its own condition.	The labels already target the right products and you only want to share a layout.
Set a custom group condition	Overrides the individual label conditions and controls visibility using only the condition defined for the group.	The whole set belongs to one campaign — one audience, one product scope.

Selecting Set a custom group condition reveals the condition sections below.

Caution

Set a custom group condition ignores each label’s own rules completely — not in addition to them. A label that normally shows only on sale items will appear wherever the group’s condition matches.

The condition sections

Choosing Set a custom group condition reveals six sections. Sections with a chevron (⌄) expand; Language and Country have a switch that must be turned on first.

Section	Controls
Product conditions	Which products the group appears on
Customer conditions	Which shoppers see it
Page conditions	Which page types it appears on
Language conditions	The storefront language the visitor is browsing in
Country conditions	The visitor’s country
Other conditions	Product image, device, and excluded theme elements

Note

Group conditions have no scheduling or priority settings. Start and end dates stay on the individual labels — see Schedule visibility.

Product conditions

The section starts with one row: All Products with the note Enable this for all products. Leave it as is to show the group on your whole catalog, or change the row to narrow the scope.

1. Choose how rows combine

   Set Products must match to all conditions (every row must be true) or any condition (one row is enough).

2. Pick a condition

   Open the first dropdown and choose a field. The list is grouped:

   Group	Options
   Product conditions	All Products, Select Products, Product title, Product type, Product vendor, Product price, Product compare price, Product sale price, Product option, Product tag, Product weight, Product created, Product published, Product inventory, Product metafield
   Variant conditions	Product variants, Variant inventory, Variant metafield
   Collection conditions	Collections

   

   Product, variant, and collection fields all live in the same dropdown.

3. Set the operator and value

   The fields beside the condition change with your choice — a text value for Product title, a number for Product price, a picker for Select Products or Collections.

4. Add or remove rows

   Click + Add conditions for another row, or the trash icon at the end of a row to delete it.

Customer conditions

Expand Customer conditions and click + Add conditions. A row appears with the defaults Customer Is Logged In.

Condition	Targets by
Customer	Login state — Is Logged In or Not Logged In
Customer tag	Tags on the customer record
Customer order count	How many orders the customer has placed
Customer total spent	Lifetime spend
Customer purchase	Products the customer has bought
Customer company name	The company on a B2B customer record

Each row pairs a customer field with its own operator and value.

Page conditions

Expand Page conditions and click + Add conditions. A row appears with the defaults Page is equal to Index page.

• is equal to — show the group only on that page type.
• is not equal to — show it everywhere except that page type.

The page types are the same ones used for individual badges (Index, Collection, Product, Article, Blog, Cart, Search, Specific pages) — see Display by device & page for what each one covers.

Add one row per page type you want to include or exclude.

Language and Country conditions

Turn on the switch on the Language conditions or Country conditions row. Each shows an Operator (default Equals) and a search field — type to find a language or country and select it.

Both sections stay inactive until you turn the switch on.

Note

Language targeting relies on your store’s localized versions. See Target by country & language.

Other conditions

Setting	Options	Behavior
Show on (product page)	All images / First image	Show the group on every gallery image, or only on the first one.
Device targeting	All devices / Desktop / Mobile	Limit the group to desktop or mobile shoppers.
Do not show label on	CSS class list — .CLASS1, .CLASS2,...	Skip any theme element matching these classes, such as a slider or quick-view block.

Image, device, and exclusion settings for the whole group.

Save

Click Save in the top-right corner. The group appears on matching product pages immediately.

Next steps

• Create a label group (inside product image) — build a group that overlays the product photo.
• Create a badge group (outside product image) — build a group beside the product information.
• Target products — the equivalent settings for a single badge.